Beauty Of Joseon Ginseng Moist Sun Serum (SPF 50+ PA++++)

Everyday exposure to UV rays can harm our skin, leading to reduced elasticity and premature aging. It’s vital to use sunscreen for daily protection against these effects. Yet, many avoid sunscreen due to its typically oily texture, white cast, and inconvenience of inclusion in their skincare regimen.

In response to this, we aimed to create a product offering both effective sun protection and skincare benefits without the typical sunscreen drawbacks. We chose ginseng, a key ingredient in BOJ and Hanbang formulations, backed by countless studies highlighting its effectiveness. Ginseng extract, rich in saponin, provides anti-aging effects, helps improve wrinkles, and nourishes the skin.