To celebrate the 30th anniversary of Sensibio H2O in 2025, BIODERMA partnered with fashion icon Victoria Beckham to create a limited-edition bottle of their iconic micellar water. A long-time user, Beckham, endorses the product for its gentle, effective cleansing, blending her signature aesthetic with the dermatologist-trusted brand.
Key Details of the Collaboration:
- The Product: A special edition 500ml [Bioderma x Victoria Beckham Sensibio H2O] bottle designed for the 30th anniversary of the first-ever micellar water, launched in 1995.
- Brand Philosophy: The partnership highlights a shared focus on skin health, with Victoria Beckham noting it is her go-to, daily product to remove makeup and cleanse without irritation.
- Campaign: The “Undress Your Skin. Reveal Your Glow” campaign features the influencer and designer sharing her long-term love for the product to her 33M+ followers.
- Mechanism: The formula remains unchanged, using micellar technology designed for sensitive skin, effectively removing makeup, pollutants, and heavy metals while respecting the skin’s barrier
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