lightweight, water-based gel primers designed to hydrate, smooth, and extend makeup wear. Key options include the illuminating primer for a radiant glow and the pore-diffusing primer to blur imperfections, both infused with botanical blends and hyaluronic acid.
Key Product: Always An Optimist Illuminating Primer
- Purpose: Hydrates, smooths, and illuminates with ultra-fine pearls for a “lit-from-within” radiance.
- Formula: Weightless, silicone-free gel formula.
- Key Ingredients: Botanical blend of lotus, gardenia, and white water lily to soothe skin.
- Best for: Radiant, dewy finish on normal to dry skin.
Key Product: Always An Optimist Pore Diffusing Primer
- Purpose: Blurs pores and fine lines while managing shine.
- Formula: Silicone-free, water-based gel with a soft-focus effect.
- Key Ingredients: Hyaluronic acid for hydration, green tea extract to soothe, and Vitamin E for antioxidant protection.
- Best for: A matte-but-hydrated, smooth finish.
Key Product: Always an Optimist Weightless Eye Primer
- Purpose: Smooths lids and prevents eyeshadow from creasing or fading.
- Features: Tinted peach formula, suitable for sensitive eyes, ophthalmologist-tes
General About & Usage
- Application: Apply 1-2 pumps to clean, moisturized skin before foundation.
- Versatility: Can be worn alone for a smooth, natural look or under makeup to extend wear.
- Ethos: Cruelty-free, vegan, and paraben-free
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